DIY Network Canada is knocking out a new schedule and packing it with a bang-up lineup of brand new and returning series that will have do-it-yourself enthusiasts rolling up their sleeves and getting their hands dirty. The channel will be on a free preview from May 1st until May 31st to over 8 million additional households nationally, bringing kitchen crises, forgotten finds and contractor chaos to even more Canadians with home improvement on their to-do lists.   Read More

DIY Network Canada launched today a marketing campaign to celebrate the Canadian premiere of The Vanilla Ice Project, one of the most talked about series to air on the channel since its inception in October 2009. Leveraging Robert VanWinkle’s (a.k.a. Vanilla Ice) fame, the national two-week campaign, targeting Adults 25-54, builds hype for the hot new series which premieres February 13 at 8pm ET/PT. The campaign also drives awareness that DIY Network Canada is on free preview throughout the month of February, making the channel and The Vanilla Ice Project available to 6.2 million Canadians.
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All right stop, collaborate and…renovate?! That’s right, Vanilla Ice (a.k.a. Robert Van Winkle), 90’s pop-icon and Grammy-nominee is coming to DIY Network Canada with a brand new series that focuses on his long-standing passion for renovation. Premiering February 13 at 8pm ET/ 9pm PT The Vanilla Ice Project showcases the singer’s self-taught home improvement skills as he and his crew of contractors take on their biggest project yet – a complete overhaul of a six-bedroom, five-bathroom, 7,000 square-foot lakefront mansion in Palm Beach, Florida.
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A recent Ipsos Reid survey found it’s not a fear of making mistakes, lack of time, or worry of doing more damage than good that has Canadians shaking in their work boots when it comes to taking on a do-it-yourself project. A lack of confidence is to blame. Fear not, with a new Fall schedule launching September 6, DIY Network Canada offers brand new and returning series chalk-full of tips and practical solutions for the simplest and most complex DIY projects. DIY Network strives to give Canadians the confidence to demo, spruce and remodel any room in their homes.
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This past April, DIY Network Canada and The Home Depot put the call out and challenged Canadians to celebrate their inner handyman/woman, in the search for ‘Canada’s Ultimate DIY’er’. After a resounding response from over 1000 entrants from across the country claiming they have what it takes to be awarded the crown– the search is over. Five weeks ago, Fred Jason was an engineer with a tool belt and passion for DIY projects. Today he is being crowned ‘Canada’s Ultimate DIY’er’ and taking home the grand prize valued at $15,000.
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Beginning April 1, DIY Network Canada, the go-to destination for rip-up, knock-out home improvement television, and The Home Depot are kicking-off the first ever search for Canada’s Ultimate DIY’er. Anyone who has ever boasted about their home renovation skills is encouraged to enter the search for ‘Canada’s Ultimate DIY’er Contest’ at www.diy.ca. The winner will claim bragging rights as Canada’s Ultimate DIY’er and a grand prize valued at $15,000.
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Spring is here and whether Canadians are looking to liven up their landscape, build their own patio or simply freshen up a dull room, DIY Network Canada is the go-to destination for home improvement television. Programs and experts answer the most sought-after questions and offer creative projects for do-it-yourself enthusiasts. With a packed schedule of entertaining programming, DIY Network assists Canadian viewers with all their home improvement needs – indoors and out! DIY Network Canada will be available in more than 8 million Canadian homes during the national free preview in March.
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Canwest is proud to announce the launch of DIY Network Canada, the country’s only 24/7 source for home improvement television. Featuring tear-down, build-up and how-to television at its best, DIY Network’s programs and experts will offer viewers tips, advice and step-by-step guidance to tackle a variety of home improvement projects. DIY Network Canada launches on Monday, October 19, 2009.
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Here’s a short list of programs that Canwest acquired for its new DIY channel that will replace Fine Living (who is shutting down) probably in the fall.
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