ATN Acquires Exclusive Canadian Broadcast Rights for over 1000 days of Live Cricket
ATN has acquired exclusive Cricket rights for leading Cricket boards for next 5 years till 2018.
The rights consists of International Cricket series hosted by The World’s largest Cricketing Board namely BCCI (India),¬†South Africa,¬†Australia,¬†Zimbabwe, Cricket series like¬†Hong Kong¬†sixes, Big Bash league and all domestic series played in¬†India¬†i.e N K P Salve Trophy, Duleep Trophy, Ranji Trophy, Vijay Hazare Trophy & more‚Ä¶. All the series acquired will be aired primarily on ATN Cricket Plus & CBN channels, and occasionally as a special feature to complement our recently launched ATN Sports which features live sports programming sourced by ATN from Doordarshan Sports.
With this acquisition, ATN plans to broadcast a total of 1115 days of LIVE Cricket for next 5 years with approximately 76 Test matches, 135 ODIs, 150 T20s & 450 domestic games across¬†Canada. Cricket is the 2nd¬†most watched sport in the World & the fastest growing in¬†Canada¬†and this announcement will make many sports & cricket lovers happy & excited.
Viewers will be able to watch some of the best bi-lateral Cricket series in the World i.e..¬†India¬†vs. South Africa,¬†India¬†vs. Australia,¬†South Africa¬†vs. Australia,¬†Australia¬†vs. England,¬†South Africa¬†vs. West Indies,India¬†vs. Sri Lanka,¬†Australia¬†vs. New Zealand,¬†India¬†vs. West Indies and more‚Ä¶
“ATN was the first to bring the World Cup of Cricket Live Via satellite to¬†Canada, which we did in 1987 and since then we are pleased that we have played a pioneering role in bringing the best of live International Cricket to the viewers of our cricket channels” said Dr.¬†Shan Chandrasekar, President and CEO of ATN.
All the games will also be repeated on both channels for viewers who cannot watch the games LIVE. ATN is pleased to continue its collaboration with Willow in terms of the acquisition of the above rights.