Over 1.7 Million Canadians Tune into THE PEOLPLE’S CHOICE
The flurry of the glamorous and exciting red carpet awards season is finally back, andÂ GlobalÂ kicked it all off with theÂ 39thÂ Annual Peopleâ€™s ChoiceÂ last night.
Hollywoodâ€™s A-listers including the likes of LL Cool J, Lea Michele, Chris Colfer, Sandra Bullock and Taylor Swift showed devoted fans their appreciation, and it proved a winning combination as Global took top spot Wednesday night with overÂ 1.7 millionÂ viewers (2+, national);Â 776,000Â (Adults 18-49, national).
The awards broadcast grew nationally year-over-year byÂ 6%Â (2+), and dominated social media with the stars trending during their respective appearances resulting in overÂ 5.37 millioncomments according to Trendrr.TV.
Fans have a lot more to look forward to in the coming weeks on Global with theÂ 19thÂ Annual Screen Actors Guild AwardsÂ onÂ Sunday, January 27 â€“ 8pm ET/PTÂ fĂŞting celebrities such as Daniel Day Lewis, Bradley Cooper, Jessica Chastain and Jennifer Lawrence. Then itâ€™s the55thÂ Annual GRAMMY AwardsÂ with the incomparable LL Cool J returning as host for musicâ€™s biggest night of the year onÂ Sunday, February 10 â€“ 8pm ET/PT.
Source:Â BBM Canada PPM Overnight Data â€“ January 11, 2011 / January 9, 2012