MASTERCHEF CANADA Continues to Grow with Series-High 1.8 Million Viewers Monday on CTV
MASTERCHEF CANADAÂ continues to gather steam as last nightâ€™s episode outperformed OLYMPIC PRIMETIME with a series-high of 1.8 million viewers on CTV. The #1 program of the night, Canadaâ€™s most-watched original series grew 30% (total viewers), 48% (A25-54), 43% (A18-49), and 57% (A18-34) compared to last week. It was the most-watched program of the night in Canada.
A closer look at last nightâ€™s BBM Canada data reveals:
Â·Â Â Â Â Â Â Â Â Â Head-to-head fromÂ 8-9 p.m., CTVâ€™sÂ MASTERCHEF CANADAoutperformed CBCâ€™s OLYMPIC PRIMETIME by 51% (total viewers) and 85% (A25-54), and more than doubled Olympic coverage among A18-49 (+102%) and A18-34 (+127%).
Â·Â Â Â Â Â Â Â Â Â The viewing audience grew among total viewers and all key demos in the second half-hour of the program.
Â·Â Â Â Â Â Â Â Â Â The program peaked with 2.15 million viewers as the seriesâ€™ fourth eliminated home cook, Danny Raposo of Brampton, Ont., was sent home.
Â·Â Â Â Â Â Â Â Â Â CTV thrillerÂ THE FOLLOWINGÂ also earned a season-high 1.1 million viewers last night, up 22% from the previous weekâ€™s broadcast.
Viewers can watch last nightâ€™s episode ofÂ MASTERCHEF CANADAon demand atÂ CTV.caÂ and the CTV GO app.
Coming up on the next all-new episode ofÂ MASTERCHEF CANADA(Monday, Feb 24 at 8 p.m. ET/7 p.m. CT),Â the Top 12 home cooks arrive at Torontoâ€™s historic Distillery District for a team challenge that requires the food to look as good as it tastes. The red and blue teams must make canapĂ©s to cater an exclusive art gallery event.
Source: BBM Canada,Â overnight vs. overnight