EURO Final Attracts Record 1 Million Viewers on TSN Ratings / TSN Posted by RAD on Jun 30, 2008 - 03:43 PM TSN’s live coverage of yesterday afternoon’s UEFA EURO 2008® final featuring Germany vs. Spain attracted a national average audience of 1.01 million viewers, making it the most watched EURO game ever on TSN. Audience levels peaked at 1.13 million viewers from 4 p.m. to 4:30 p.m. ET towards the end of the game as Spain defeated Germany 1-0 to win its first European Championship in 44 years. An additional 86,000 viewers tuned in to a prime time encore of the final on TSN, while 318,000 viewers watched the final live on RDS, bringing the total average minute audience to 1.42 million viewers. TSN and Rogers Sportsnet partnered to provide live coverage of all 31 EURO 2008® games, achieving a combined average audience of 309,000 viewers per game, marking a 7% increase over the previous high (288,000 viewers in 2004 on TSN). Sportsnet’s most-watched game of the tournament was the quarter-final featuring Spain vs. Italy (June 22), which drew 816,000 viewers. This year’s tournament marked the first time in Canada that all 31 games were televised live and in High Definition. TSN has televised the UEFA European Championship on five previous occasions – 1988 from Germany, 1992 from Sweden, 1996 from England, 2000 from Belgium and the Netherlands, and 2004 from Portugal. All audience figures courtesy of BBM Nielsen Media Research and exclude pre- and post-game This article is from CHANNEL CANADA   http://www.channelcanada.com/ The URL for this story is:   http://www.channelcanada.com/modules.php?op=modload&name=News&file=article&sid=2292