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Global Remains Also-Ran Among Key Demos
Posted on Tuesday, October 02, 2007 - 06:13 PM
CTV

Just hours after Global released this press release stating that they're number one for the premiere week, CTV answered right back stating that they're truly number one.

CTV is Number 1 - and Global isn't. Contrary to a sour grapes press release today from Canwest Mediaworks, overnight data from BBM Nielsen Media Research confirms that Global was once again the Number 2 network among key demos during the first week of the Fall TV Season. The numbers speak for themselves: CTV delivered more viewers on average in primetime during Premiere Week not only among total viewers, but both the A18-49 and A25-54 demos as well.

Average audience for Monday, Sept. 24 - Sunday, Sept. 30 from 7-11 p.m.:

CTV Global
A2+ 1,277,700 879,500 +45%
A18-49 547,000 487,000 +12%
A25-54 616,000 509,000 +21%

Data quoted: CTV Full and Global Full (BBM Nielsen Media Research).




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