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| Toronto International Film Festival Now Available in HD with Bell |
| Posted
on Tuesday, August 22, 2006 - 04:17 PM |
Bell Canada and the Toronto International Film Festival (TIFF), today announced that film lovers will now be able to view and enjoy all Film Festival press conferences, red carpet celebrity interviews, exclusive parties and much more in full High Definition (HD).
Starting August 28th through to September 16th, 2006, Bell ExpressVu customers will have access to TIFF coverage and news on FreeVu!(TM) Festival Access, channel 835 for HD and channel 307 for standard digital. Bell ExpresssVu offers 100 per cent digital picture and crystal-clear Dolby(R) Digital 5.1 sound for the ultimate Festival viewing experience.
"Film enthusiasts that want to watch the best of the Toronto International Film Festival and stay connected to all of the news and events throughout the Festival can now enjoy every moment in full HD," said Gary Smith, President, Bell ExpressVu. "Bell will deliver exclusive content like red carpet interviews on ExpressVu, film clips and celebrity news online and downloadable movie trailers on Bell Mobility cellphones, offering Canadian film lovers access to the latest Festival news, events, and more anytime, anywhere, with Bell."
TIFF enthusiasts can also visit www.bell.ca/festivalaccess online throughout the Festival to access editorial content updated frequently including interviews, celebrity parties, Festival insider news and exclusive film clips. In addition, Festival buffs will have a chance to win a premiere home theatre system complete with notebook computer and Bell ExpressVu and Sympatico service* online. Bell Mobility customers will be able to text message using their Bell Mobility cellphone to automatically enter the contest.
"We are thrilled to see Bell Canada bring an HD Festival experience into the homes of so many Canadians," said Piers Handling, Director and CEO, Toronto International Film Festival Group. "Bell and TIFF are working together to create new opportunities to allow the Festival to reach new audiences and give Festival goers new and exciting ways to experience the event."
Bell Festival Access Street Teams will be on-site throughout the Festival again this year. New in 2006, select team members will be outfitted with dynamic back-pack mounted overhead digital TVs and the MotoQ handset from Motorola to entertain and inform film-goers waiting in ticket line-ups with movie trailers, interviews and the latest TIFF news, parties and events.
Bell Canada is the lead sponsor of the 31st Annual Toronto International Film Festival, Sept 7-16 2006. Bell will also hold exclusive naming rights to the highly-anticipated Festival Centre, located in the heart of Toronto's entertainment district. Bell is the exclusive Telecommunications, Information Technology and Communications sponsor and preferred supplier of the Toronto International Film Festival Group.
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