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Rogers Adds Phoenix North America Chinese Channel to its Extensive Line-up of Multicultural Programming
Posted on Friday, November 25, 2005 - 02:42 PM
Rogers Cable

Rogers Cable Communications Inc. announced today it has added Phoenix North America Chinese Channel to its extensive list of multicultural programming. From now until January 1, 2006, Rogers Digital Cable customers can enjoy a free preview on channel 599 in Ontario.

Phoenix North America Chinese channel provides the latest news and entertainment television from Hong Kong, China, Taiwan and other countries in the Asia-Pacific region, 24-hours-a-day. Broadcast primarily in Mandarin, this Chinese-language channel delivers a complete variety of television entertainment, including movies, dramas, talk shows, game shows, family and children's programming, documentaries and live news.

With the addition of Phoenix North America Chinese channel, Rogers continues to offer the most multicultural programming in 20 different languages on 38 multicultural channels.

"Rogers has been the leader in bringing multicultural programming to Canada," said David Purdy, Vice-President and General Manager, Television for Rogers Cable. "As the diversity and size of our multicultural communities expands, there is an ever growing need for programming services in languages other than English and French. Rogers is committed to providing its customers with what they want, when they want with Personal TV."

The 2001 Census of Population indicated that more than one million Canadians are of Chinese origin, over 60% of which speak Mandarin, Cantonese, Hunan or another Chinese dialect at home.

At the end of the free preview, Rogers Digital Cable customers can order Phoenix North America Chinese channel for an additional $10.00/month when they subscribe to Talentvision for $9.95.

Additional information on Rogers is available at www.rogers.com.




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